Internet Memetics as a Code of Communication

Abstract

The context in which internet memes develop, the development of web 2.0 and the ambitions for web 3.0 are inextricably linked to active participation and interactivity. Anyone with access to a computer and the internet can access free scientific articles, images, music, videos, etc. and create their own (audio)visual creations. The text examines the influence of internet memes on communication and language. The research questions are how communication (on – in the digital space and off-line – live) and linguistics have changed as a result of the influence of internet memes? Can we talk about an (internet) memetic language and what are the differences between memetic language and traditional language rules? How can memetic language systems be translated using concepts from linguistics? What are the results of the influence of internet memes on communication and language? An attempt will be made to answer these questions by examining examples of the influence of internet memes on various areas: 1. Literacy in digital communication. 2. Visual images in the fields of art, graphic and web design, and audio-visual works. 3. Human behavior.

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