The Sea Garden in Burgas between a City Brand and a Construct of Local Identity
City Nature as Ideology, Place, Memory
DOI:
https://doi.org/10.60054/SBG.2025.30.30-61Keywords:
nature, culture, city park, Sea garden, Burgas, memory, place, brandAbstract
The image of the central city park is associated with positive connotations – a “meeting” of nature and culture in the city, a symbol of modernity and prosperity. Its presence and maintenance are considered a sign of high city culture, but looking beneath this surface, we discover a distinctly dual, contradictory essence: in spatial terms, the park is a component of the urban environment, which, artificially constructed according to pre-planned boundaries, is “provided” to local residents as a free, physical, “natural” space for various activities. In its socio-cultural aspect, the park is embodying a specific ideology; an independent topographical center, loaded with multi-layered symbolic messages and imposing its own rules and uses. Referring to Lefebvre’s theory on the production of space, the article analyzes the Sea Garden in the city of Burgas in the following contexts: as a physical (material), imagined (mental) and social (experienced) space and the way in which they interact through the “local government - citizens” relationship. It addresses how the city government balances the sought-after city brand and the cultural meanings constructed by Burgas residents of local identity and memory.
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