Use of Tradition – the concept of culture and historical heritage and its public presentation

Abstract

This research is based on the author's observations on the different ways of presenting the cultural and historical heritage in the contemporary public and media environment in Bulgaria. The article is an attempt to present and analyze the various uses of tradition in today’s postmodern context. The term "use" means the idea of utilitarianism and commerciality, as well as those observed in the established practices of reproduction of Bulgarian folklore, customs, history, times, morals and other cultural implications. The modes of use depend on the agents ( as community centre, folklore festivals, groups of interests, politics) involved in organizing and promoting the various events, on the nature of the resources mobilized (social, symbolic and material) and on the functions and goals they are assigned to fulfill.

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